Promotional posters and flyer
These projects introduce letter forms in visual communication. Studies in typography include type as form, typographic contrast principles, text organization and hierarchy, the typographic grid, legibility and letter spacing.
Majority of these projects consisted of several quick studies of typographic contrast principles and grid leading to the final design.
Poster designPresented is a poster for graphic design exhibition entitled American Center for Design as well as Baskerville poster.
Promotional flyer
Few hundreds of this flyer were printed and distributed among the job applicants (20 different jobs) at the STC conference in Tampa Florida.
Process
By designing a template which fit the organized text I was able to develop the template that uniformly bonded with each job description. I chose the Window of opportunity as a theme for this project and reinforced it with visually simple graphics by implementing an abstract window that was opening in progression to a Windows logo
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Promotional poster
An interdepartmental poster is an example of information design for Microsoft
Process
The need for a trendy poster which would appeal to designers and presented the date and time of the conference was some of the goals of this project. I used simple geometric forms along with negative white space while allowing rest stops for eyes. By controlling direction of the eye movement from top to bottom I was able to include the most important part the information; time and place of this lecture series.
